A very LONG time no speak! I am so sorry for my lack of writing and posting on here as I feel like the last 3 months I have been purely focusing on building my instagram. For me I feel like people are not reading blog posts as much right now and that Instagram is just the most up to date platform that people can see your latest outfits. So this is why I have been focusing on upping my instagram game and working hard on creating a cohesive feed.
So what have I been doing for the last 3 months to focus on my Instagram?
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- Changed shoot location.
Well firstly I have changed location on where I take all my photos to shoot all my outfits. London Town! Since me and Holly @the_fashion.blogger did our first hotel stay at the Grange Hotel in Kensington, it just completely SPOILED us! To the point of shooting back in Birmingham just wasn’t the same and it felt like a bit of a cringe to be honest. Yes theres some workable areas in Birmingham but we had done them to DEATH and we was really bored of shooting in the same place basically ha.
Also since shooting in London I get a lot more interest in my instagram, I have had some amazing emails for events which I have attended, some great collaborations and it has definitely been worth making this decision and I can’t imagine not shooting in London anymore. Obviously theres a cost to keep going to London to shoot but I feel what you put in you get back in the long run if that makes sense? We also shoot in BULK to. So we will pack around 12-14 outfits and stay over for the night which gives us enough content for 2-3 weeks (posting once a day on insta). Then we will do a day here and there depending on if we have events to go to etc.
2. Changed how I take my photos.
So I use an Olympus Pen EPL-8 to take all my photos. Before I was shooting on a 45mm lens all the time, which I loved for close up detailed shots, but I felt for full body shots they didn’t work as well. Maybe because this specific lens is designed for beauty and portrait shots and no doubt that this lens is incredible, it just wasn’t for me anymore. I just find they look to crisp for instagram and that my photos looked too staged and I wanted more variety in my feed. I look back at my feed when I used to use it and I cringe haha. But thats just me not liking my old photos and I see other bloggers using it and it looks insane. I just don’t think it works for me anymore.
So instead of shooting on this lens I have gone back to the standard lens that my camera came with and I now find it a lot easier and quicker to get the shots that I want. I felt like when using the 45mm I had to really think what I was doing and really concentrate on my face or what not because you can’t get away with anything using this lens haha, whether its me having one eye shut, pulling a random face and having chipped nail varnish for close ups ha!
3. Editing my photos.
This is the HARDEST of them all.
So before I used to just edit my photos in a app called Snapseed which is great and very easy to use. I only used to up the brightness, sharpen the image and saturate the picture in certain places using the brush tool. Now theres a huge trend on instagram of editing photos in Lightroom using presets, which I do love but I don’t want to go down the route of over editing my photos that make you look completely different, as well as making what your wearing look different to (colours of clothes etc). On instagram you see a lot of bloggers selling their presets (at a ridiculous price FYI) that they’ve made themselves in Lightroom and I’m not going to lie I was tempted because I am crap on computers. But I thought no I am going to try and make my own preset myself. So there was me on a Sunday afternoon watching youtube video after youtube video shouting at my MacBook because I would make a preset that then wouldn’t work on every picture. AGHHHH! It is stressful but once you’ve got it right its right. And now my preset is on my phone (another youtube video later learning how to get it on my phone AGHHHH) its so easy to use, and I can just tweak little bits to make it look the same. I feel that using Lightroom has definitely brought my feed together so its definitely a photo editing app that ill continue to use.
4. Planning out my feed.
This has been a huge help for me. Right now I cant just upload any random photo from my camera roll to instagram because it stresses me out lol. I like to see how my feed is going to look for the next couple of weeks and I do this by using an app called UM UM. Its so easy to use and you can just put your photos in there and move them around where ever you like. I find this so helpful for making my pictures go together to. Or if I have planned deadlines of when I need to upload a picture I can see where it will fit and flow best within my feed, as well as looking balanced (its the Visual Merchandiser in me ha). Im basically OCD and I really like this app haha. I would definitely recommend using it :)!
So I just wanted to share this with you all as to why I have neglected my blog over the last couple of months but not in a bad way I promise haha. And here are some screen shots of the change of my instagram feed over the last 3 months and I hope you like the difference to because I do :)! Ive also recently just hit 10K followers to which I am so so happy and grateful for. So it has 100% paid off!
Using the 45mm lens
Using standard lens
Playing with editing (working progress here)
I think I’ve got it right here (current top 6 images)
So yeah heres the change in my feed and it has been a challenge and I am happy with it now but I’m always striving to do better and challenge myself. Because its all part of upping our insta game as a blogger right?!
Thanks so much for reading and I hope you guys liked this post. If you have any questions about how I edit my photos in Lightroom feel free to leave a comment below.
See you soon :)!